{"id":908,"date":"2019-07-29T17:25:43","date_gmt":"2019-07-29T15:25:43","guid":{"rendered":"https:\/\/2019.pontevedra.wordcamp.org\/?post_type=wcb_session&#038;p=908"},"modified":"2019-07-29T18:55:43","modified_gmt":"2019-07-29T16:55:43","slug":"google-es-tu-amigo-estrategia-seo-diy-do-it-yourself","status":"publish","type":"wcb_session","link":"https:\/\/pontevedra.wordcamp.org\/2019\/session\/google-es-tu-amigo-estrategia-seo-diy-do-it-yourself\/","title":{"rendered":"\u00abGoogle es tu amigo\u00bb. Estrategia SEO DIY (Do it yourself)"},"content":{"rendered":"\n<p>Google y el SEO est\u00e1n cambiando r\u00e1pidamente. Hoy en d\u00eda todav\u00eda se pone mucho \u00e9nfasis en la investigaci\u00f3n de palabras clave y en herramientas \u00abde pago\u00bb que no est\u00e1n al alcance de todos los bolsillos. Sin embargo, cualquiera puede mejorar mejorar su SEO sin necesidad de utilizar costosas herramientas gracias al SEO sem\u00e1ntico y local. Vamos a ver qu\u00e9 son estos conceptos, c\u00f3mo lo aplica Google, c\u00f3mo lo hace nuestra competencia y c\u00f3mo podemos aplicar aquello que nos parezca m\u00e1s apropiado seg\u00fan nuestras circunstancias y tipo de negocio.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google y el SEO est\u00e1n cambiando r\u00e1pidamente. Hoy en d\u00eda todav\u00eda se pone mucho \u00e9nfasis en la investigaci\u00f3n de palabras clave y en herramientas \u00abde pago\u00bb que no est\u00e1n al alcance de todos los bolsillos. Sin embargo, cualquiera puede mejorar mejorar su SEO sin necesidad de utilizar costosas herramientas gracias al SEO sem\u00e1ntico y local. &hellip; <a href=\"https:\/\/pontevedra.wordcamp.org\/2019\/session\/google-es-tu-amigo-estrategia-seo-diy-do-it-yourself\/\" class=\"more-link\">Sigue leyendo <span class=\"screen-reader-text\">\u00abGoogle es tu amigo\u00bb. Estrategia SEO DIY (Do it yourself)<\/span><\/a><\/p>\n","protected":false},"author":17331332,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1569073500,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[798],"footnotes":""},"session_track":[1230713],"session_category":[1292797,446824],"class_list":["post-908","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-abaixo","wcb_session_category-charla-rapida","wcb_session_category-iniciacion"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pasL87-eE","session_date_time":{"date":"21\/09\/2019","time":"15:45"},"session_speakers":[{"id":"798","slug":"pilar-garcia-garcia","name":"Pilar Garc\u00eda Garc\u00eda","link":"https:\/\/pontevedra.wordcamp.org\/2019\/speaker\/pilar-garcia-garcia\/"}],"session_cats_rendered":"Charla r\u00e1pida, Iniciaci\u00f3n","_links":{"self":[{"href":"https:\/\/pontevedra.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/908","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pontevedra.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/pontevedra.wordcamp.org\/2019\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/pontevedra.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/908\/revisions"}],"predecessor-version":[{"id":934,"href":"https:\/\/pontevedra.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/908\/revisions\/934"}],"speakers":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2019\/wp-json\/wp\/v2\/speakers\/798"}],"author":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2019\/wp-json\/wporg\/v1\/users\/pilyjeje"}],"wp:attachment":[{"href":"https:\/\/pontevedra.wordcamp.org\/2019\/wp-json\/wp\/v2\/media?parent=908"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_track?post=908"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_category?post=908"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}