{"id":4480,"date":"2022-09-22T17:36:06","date_gmt":"2022-09-22T15:36:06","guid":{"rendered":"https:\/\/pontevedra.wordcamp.org\/2022\/?post_type=wcb_session&#038;p=4480"},"modified":"2022-09-29T10:32:21","modified_gmt":"2022-09-29T08:32:21","slug":"como-desenar-o-checkout-de-woocommerce-para-aumentar-a-conversion","status":"publish","type":"wcb_session","link":"https:\/\/pontevedra.wordcamp.org\/2022\/session\/como-desenar-o-checkout-de-woocommerce-para-aumentar-a-conversion\/","title":{"rendered":"C\u00f3mo dese\u00f1ar o checkout de WooCommerce para aumentar a conversi\u00f3n"},"content":{"rendered":"\n<p>De t\u00f3dalas partes do proceso de venda dunha tenda online, o checkout ou p\u00e1xina de pago \u00e9 a m\u00e1is importante: \u00e9 o lugar onde as visitas conv\u00e9rtense en vendas.<\/p>\n\n\n\n<p>A t\u00faa tenda online pode ter un dese\u00f1o moi atractivo e pode ser moi sinxelo de usar. Incluso, pode ter uns produtos estupendos e un tr\u00e1fico alt\u00edsimo. Pero nada disto importa se as visitas se atascan no checkout.<\/p>\n\n\n\n<p>Sab\u00edas que a media de abandono do carri\u00f1o \u00e9 do 70%? Flipante. 7 de cada 10 clientes\/as abandonan o seu carri\u00f1o por alg\u00fan motivo.<\/p>\n\n\n\n<p>Por iso, o mellor que podemos facer para reducir o abandono do carri\u00f1o e aumentar as conversi\u00f3ns \u00e9 optimizar o checkout.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De t\u00f3dalas partes do proceso de venda dunha tenda online, o checkout ou p\u00e1xina de pago \u00e9 a m\u00e1is importante: \u00e9 o lugar onde as visitas conv\u00e9rtense en vendas. A t\u00faa tenda online pode ter un dese\u00f1o moi atractivo e pode ser moi sinxelo de usar. Incluso, pode ter uns produtos estupendos e un tr\u00e1fico [&hellip;]<\/p>\n","protected":false},"author":15412659,"featured_media":0,"template":"","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_wcpt_session_time":1664005800,"_wcpt_session_duration":2100,"_wcpt_session_type":"session","_wcpt_session_slides":"https:\/\/pontevedra.wordcamp.org\/2022\/files\/2022\/09\/AnaCirujano.pdf","_wcpt_session_video":"https:\/\/wordpress.tv\/2022\/09\/25\/como-disenar-el-checkout-de-woocommerce-para-aumentar-la-conversion\/","_wcpt_speaker_id":[4478],"footnotes":""},"session_track":[57],"session_category":[],"class_list":["post-4480","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-abaixo-gl"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"24\/09\/2022","time":"09:50"},"session_speakers":[{"id":"4478","slug":"ana-cirujano-gl","name":"Ana Cirujano","link":"https:\/\/pontevedra.wordcamp.org\/2022\/speaker\/ana-cirujano-gl\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/pontevedra.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions\/4480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pontevedra.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/pontevedra.wordcamp.org\/2022\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/pontevedra.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions\/4480\/revisions"}],"predecessor-version":[{"id":4481,"href":"https:\/\/pontevedra.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions\/4480\/revisions\/4481"}],"speakers":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2022\/wp-json\/wp\/v2\/speakers\/4478"}],"author":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2022\/wp-json\/wporg\/v1\/users\/acirujano"}],"wp:attachment":[{"href":"https:\/\/pontevedra.wordcamp.org\/2022\/wp-json\/wp\/v2\/media?parent=4480"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2022\/wp-json\/wp\/v2\/session_track?post=4480"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2022\/wp-json\/wp\/v2\/session_category?post=4480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}