{"id":4691,"date":"2024-06-25T12:27:26","date_gmt":"2024-06-25T10:27:26","guid":{"rendered":"https:\/\/pontevedra.wordcamp.org\/2024\/?post_type=wcb_session&#038;p=4691"},"modified":"2024-08-30T10:32:08","modified_gmt":"2024-08-30T08:32:08","slug":"copywriting-gl","status":"publish","type":"wcb_session","link":"https:\/\/pontevedra.wordcamp.org\/2024\/session\/copywriting-gl\/","title":{"rendered":"Copywriting: como enlazar ideas, persoas e ventas con palabras sen deixar de ser ti"},"content":{"rendered":"\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom:0px;padding-top:48px;padding-bottom:48px\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:0;padding-bottom:0;flex-basis:33%\">\n<div class=\"wp-block-columns are-vertically-aligned-center has-base-2-color has-accent-4-background-color has-text-color has-background has-link-color wp-elements-c245c35d0a299a61515ad909243765b7 is-layout-flex wp-container-core-columns-is-layout-b61ab78d wp-block-columns-is-layout-flex\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-b108c007 wp-block-column-is-layout-flow\" style=\"padding-right:0;padding-left:0\"><div class=\"has-text-align-center wp-block-wordcamp-session-date\"><time dateTime=\"2024-09-21T12:00:00+02:00\">12:00 p.m.<\/time><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-b108c007 wp-block-column-is-layout-flow\" style=\"padding-right:0;padding-left:0\"><div class=\"taxonomy-wcb_track has-text-align-center wp-block-post-terms has-medium-font-size\"><a href=\"https:\/\/pontevedra.wordcamp.org\/2024\/track\/_enriba\/\" rel=\"tag\">ENRIBA<\/a><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"taxonomy-wcb_session_category is-style-pill wp-block-post-terms\"><a href=\"https:\/\/pontevedra.wordcamp.org\/2024\/session-category\/charla-longa\/\" rel=\"tag\">&nbsp;Charla longa<\/a><span class=\"wp-block-post-terms__separator\">, <\/span><a href=\"https:\/\/pontevedra.wordcamp.org\/2024\/session-category\/espanol\/\" rel=\"tag\">Espa\u00f1ol<\/a><\/div><\/div>\n<\/div>\n\n\n\n<p class=\"has-medium-font-size\">Cantas veces te enredas \u00f3 contar, compartir ou vender o que fas? Cantas ideas, proxectos ou orzamentos quedaron nun caix\u00f3n, mortos de risa, por non saber expresar o que valen? Ou&#8230; cantas veces regate\u00e1ronche un prezo e quedaches con cara de circunstancia?&nbsp;<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Nesta charla veremos consellos pr\u00e1cticos e t\u00e9cnicas directas para estruturar mensaxes efectivas e claras, que transmitan o valor das t\u00faas propostas e negocios, e vendan con naturalidade o que creas, dese\u00f1as e lanzas \u00f3 mundo sendo ti, sen forzar a t\u00faa audiencia e desfrutando do cami\u00f1o.<\/p>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-layout-flow wp-container-core-group-is-layout-35fd5b5c wp-block-group-is-layout-flow\" style=\"padding-right:0px;padding-bottom:24px;padding-left:0px\">\n<figure class=\"wp-block-image alignfull size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"47\" src=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-1024x47.webp\" alt=\"\" class=\"wp-image-2396\" srcset=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-1024x47.webp 1024w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-300x14.webp 300w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-768x36.webp 768w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-500x23.webp 500w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-1536x71.webp 1536w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group has-custom-gris-fondo-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-3cdd5955 wp-block-group-is-layout-constrained\" style=\"padding-bottom:48px\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/07\/Ponente6-MariaPolaina.png\" alt=\"\" class=\"wp-image-5449\" style=\"object-fit:cover;width:300px;height:300px\" srcset=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/07\/Ponente6-MariaPolaina.png 300w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/07\/Ponente6-MariaPolaina-150x150.png 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:0;padding-left:0;flex-basis:60%\"><ul class=\"wordcamp-block wordcamp-post-list has-layout-list wordcamp-speakers\"><li class=\"wordcamp-post-list__post wordcamp-clearfix\">\n<div class=\"wordcamp-speaker wordcamp-speakers__post slug-maria-polaina-gl\">\n\t<h3 class=\"wordcamp-block__item-title wordcamp-speakers__title\"><a href=\"https:\/\/pontevedra.wordcamp.org\/2024\/speaker\/maria-polaina-gl\/\">Mar\u00eda Polaina<\/a><\/h3>\n\t\n\t\n\t<\/div>\n\n<\/li><\/ul>\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-ff778368 wp-block-group-is-layout-constrained\" style=\"padding-right:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<p class=\"has-medium-font-size\">Escribo para converter palabras en acci\u00f3ns e axito ideas para xerar cambios, movementos e decisi\u00f3ns a trav\u00e9s da creatividade e da estratexia.&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size\">Mudeime \u00f3 rural galego en 2023 porque me cansei das cidades, e reinv\u00e9ntome  a trav\u00e9s da escritura creativa e publicitaria para que transmitas o valor e a esencia dos teus proxectos, ideas e so\u00f1os \u00f3 mundo, sen trampas e con naturalidade.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Adoro comer, bailar, viaxar, coci\u00f1ar, o mar, a monta\u00f1a e ba\u00f1arme no r\u00edo en ver\u00e1n.<\/p>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cantas veces te enredas \u00f3 contar, compartir ou vender o que fas? Cantas ideas, proxectos ou orzamentos quedaron nun caix\u00f3n, mortos de risa, por non saber expresar o que valen? Ou&#8230; cantas veces regate\u00e1ronche un prezo e quedaches con cara de circunstancia?&nbsp; Nesta charla veremos consellos pr\u00e1cticos e t\u00e9cnicas directas para estruturar mensaxes efectivas e [&hellip;]<\/p>\n","protected":false},"author":17330482,"featured_media":0,"template":"wp-custom-template-sesi-n-gal","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_wcpt_session_time":1726912800,"_wcpt_session_duration":1500,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[5230],"footnotes":""},"session_track":[55],"session_category":[58,50],"class_list":["post-4691","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-_enriba","wcb_session_category-charla-longa","wcb_session_category-espanol"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"21 Setembro, 2024","time":"12:00 p.m."},"session_speakers":[{"id":"5230","slug":"maria-polaina-gl","name":"Mar\u00eda Polaina","link":"https:\/\/pontevedra.wordcamp.org\/2024\/speaker\/maria-polaina-gl\/"}],"session_cats_rendered":"&nbsp;Charla longa, Espa\u00f1ol","_links":{"self":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/4691","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/users\/17330482"}],"version-history":[{"count":7,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/4691\/revisions"}],"predecessor-version":[{"id":7018,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/4691\/revisions\/7018"}],"speakers":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/speakers\/5230"}],"wp:attachment":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/media?parent=4691"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/session_track?post=4691"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/session_category?post=4691"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}