{"id":4779,"date":"2024-06-25T13:38:35","date_gmt":"2024-06-25T11:38:35","guid":{"rendered":"https:\/\/pontevedra.wordcamp.org\/2024\/?post_type=wcb_session&#038;p=4779"},"modified":"2024-08-29T12:18:26","modified_gmt":"2024-08-29T10:18:26","slug":"buena-arquitectura-seo","status":"publish","type":"wcb_session","link":"https:\/\/pontevedra.wordcamp.org\/2024\/session\/buena-arquitectura-seo\/","title":{"rendered":"Creando los cimientos de tu proyecto con una buena arquitectura SEO"},"content":{"rendered":"\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom:0px;padding-top:48px;padding-bottom:48px\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3a88641f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:0;padding-bottom:0;flex-basis:33%\">\n<div class=\"wp-block-columns are-vertically-aligned-center has-base-2-color has-accent-4-background-color has-text-color has-background has-link-color wp-elements-c245c35d0a299a61515ad909243765b7 is-layout-flex wp-container-core-columns-is-layout-699789fb wp-block-columns-is-layout-flex\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-188acd66 wp-block-column-is-layout-flow\" style=\"padding-right:0;padding-left:0\"><div class=\"has-text-align-center wp-block-wordcamp-session-date\"><time dateTime=\"2024-09-21T16:30:00+02:00\">4:30 p.m.<\/time><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-188acd66 wp-block-column-is-layout-flow\" style=\"padding-right:0;padding-left:0\"><div class=\"taxonomy-wcb_track has-text-align-center wp-block-post-terms has-medium-font-size\"><a href=\"https:\/\/pontevedra.wordcamp.org\/2024\/track\/abajo\/\" rel=\"tag\">ABAJO<\/a><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"taxonomy-wcb_session_category is-style-pill wp-block-post-terms\"><a href=\"https:\/\/pontevedra.wordcamp.org\/2024\/session-category\/auditoria\/\" rel=\"tag\">&nbsp;Auditor\u00eda<\/a><span class=\"wp-block-post-terms__separator\">, <\/span><a href=\"https:\/\/pontevedra.wordcamp.org\/2024\/session-category\/espanol\/\" rel=\"tag\">Espa\u00f1ol<\/a><\/div><\/div>\n<\/div>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Realizar\u00e9 un an\u00e1lisis de la competencia y estudio para implementar una estrategia SEO que ayude a posicionarnos.&nbsp;<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Gracias al formato de auditor\u00eda lo que vas a poder conseguir asistiendo a la charla es ver c\u00f3mo analizando tanto el sector, el cliente y su competencia, se construye, en base a todo, la arquitectura SEO recomendada y cu\u00e1l deber\u00eda ser la estrategia a definir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.732), 20px);\"><strong>\u00a1Manda tu web para ser auditada!<\/strong> Rellena el formulario que encontrar\u00e1s <strong><a href=\"https:\/\/pontevedra.wordcamp.org\/2024\/auditoria-de-arquitectura-seo\/\">aqu\u00ed<\/a><\/strong>, y tu web podr\u00e1 ser una de las que se utilicen de ejemplo en esta sesi\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-layout-flow wp-container-core-group-is-layout-e99b92ac wp-block-group-is-layout-flow\" style=\"padding-right:0px;padding-bottom:24px;padding-left:0px\">\n<figure class=\"wp-block-image alignfull size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"47\" src=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-1024x47.webp\" alt=\"\" class=\"wp-image-2396\" srcset=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-1024x47.webp 1024w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-300x14.webp 300w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-768x36.webp 768w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-500x23.webp 500w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-1536x71.webp 1536w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group has-custom-gris-fondo-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-80cd13c6 wp-block-group-is-layout-constrained\" style=\"padding-bottom:48px\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3a88641f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/07\/Ponente18_FernandoLopez.png\" alt=\"\" class=\"wp-image-5866\" style=\"object-fit:cover;width:300px;height:300px\" srcset=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/07\/Ponente18_FernandoLopez.png 300w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/07\/Ponente18_FernandoLopez-150x150.png 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:0;padding-left:0;flex-basis:60%\"><ul class=\"wordcamp-block wordcamp-post-list has-layout-list wordcamp-speakers\"><li class=\"wordcamp-post-list__post wordcamp-clearfix\">\n<div class=\"wordcamp-speaker wordcamp-speakers__post slug-ponente-18\">\n\t<h3 class=\"wordcamp-block__item-title wordcamp-speakers__title\"><a href=\"https:\/\/pontevedra.wordcamp.org\/2024\/speaker\/ponente-18\/\">Fernando L\u00f3pez<\/a><\/h3>\n\t\n\t\n\t<\/div>\n\n<\/li><\/ul>\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-ff6a5ba3 wp-block-group-is-layout-constrained\" style=\"padding-right:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<p class=\"has-medium-font-size wp-block-paragraph\">Hola! Soy Fernando de Gri\u00f1\u00f3n, un pueblecito al sur de Madrid donde soy co organizador de la Meetup de Gri\u00f1\u00f3n.&nbsp;<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Llevo en el sector digital profesionalmente desde 1998, empec\u00e9 desarrollando p\u00e1ginas web y desde 2013 me he focalizado m\u00e1s como consultor SEO.&nbsp;<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Justo en el 2013 empece con mi primera web sobre WordPress y casi todos los proyectos que gestiono suelen ser sobre este maravilloso CMS.&nbsp;<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Ayudo a empresas con sus estrategias online para conseguir una mayor visibilidad siempre centrada en la conversi\u00f3n.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Participo en la Comunidad WordPress como Program Supporter.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Realizar\u00e9 un an\u00e1lisis de la competencia y estudio para implementar una estrategia SEO que ayude a posicionarnos.&nbsp; Gracias al formato de auditor\u00eda lo que vas a poder conseguir asistiendo a la charla es ver c\u00f3mo analizando tanto el sector, el cliente y su competencia, se construye, en base a todo, la arquitectura SEO recomendada y [&hellip;]<\/p>\n","protected":false},"author":13980965,"featured_media":0,"template":"wp-custom-template-sesion-es","meta":{"_crdt_document":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_wcpt_session_time":1726929000,"_wcpt_session_duration":1500,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[5281],"footnotes":""},"session_track":[56],"session_category":[63,50],"class_list":["post-4779","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-abajo","wcb_session_category-auditoria","wcb_session_category-espanol"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"21 Setembro, 2024","time":"4:30 p.m."},"session_speakers":[{"id":"5281","slug":"ponente-18","name":"Fernando L\u00f3pez","link":"https:\/\/pontevedra.wordcamp.org\/2024\/speaker\/ponente-18\/"}],"session_cats_rendered":"&nbsp;Auditor\u00eda, Espa\u00f1ol","_links":{"self":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/4779","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/users\/13980965"}],"version-history":[{"count":5,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/4779\/revisions"}],"predecessor-version":[{"id":6987,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/4779\/revisions\/6987"}],"speakers":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/speakers\/5281"}],"wp:attachment":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/media?parent=4779"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/session_track?post=4779"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/session_category?post=4779"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}