{"id":5235,"date":"2024-07-12T18:26:26","date_gmt":"2024-07-12T16:26:26","guid":{"rendered":"https:\/\/pontevedra.wordcamp.org\/2024\/?post_type=wcb_speaker&#038;p=5235"},"modified":"2024-09-13T18:38:56","modified_gmt":"2024-09-13T16:38:56","slug":"lidia-marban-gl","status":"publish","type":"wcb_speaker","link":"https:\/\/pontevedra.wordcamp.org\/2024\/speaker\/lidia-marban-gl\/","title":{"rendered":"Lidia Marb\u00e1n"},"content":{"rendered":"\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom:0px;padding-top:48px;padding-bottom:48px\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/07\/Ponente7-LidiaMarban.png\" alt=\"\" class=\"wp-image-5469\" style=\"object-fit:cover;width:300px;height:300px\" srcset=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/07\/Ponente7-LidiaMarban.png 300w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/07\/Ponente7-LidiaMarban-150x150.png 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size wp-block-paragraph\">Son Arque\u00f3loga, pero fai uns anos cambiei o pincel e a paleta polo teclado, rato e WordPress. Son consultora de comercio electr\u00f3nico e estou aprendendo todo o que podo sobre psicomarketing e crecemento empresarial para aplicalo aos proxectos nos que traballo.<\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size wp-block-paragraph\">Sigo aplicando a meticulosidade da Arqueolox\u00eda no meu traballo diario. Creo p\u00e1xinas web e tendas online para os meus clientes: emprendedores e empresas familiares. A mi\u00f1a misi\u00f3n e paix\u00f3n \u00e9 escoitarte dicir que as t\u00faas vendas en li\u00f1a aumentaron e que o teu negocio vai ben.<\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size wp-block-paragraph\">Formo parte do equipo de mantemento web de Ayuda WP con Fernando Tellado, e son unha orgullosa embaixadora da marca Factor\u00eda Dixital.<\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size wp-block-paragraph\">Coorganizo a Meetup WordPress de Torrelodones e Collado Villalba.<\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size wp-block-paragraph\">&nbsp;Engado un toque de humor \u00e1s mi\u00f1as charlas, pero sen convertelas nun mon\u00f3logo do Comedy Club. <\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size wp-block-paragraph\">Son unha das poucas mulleres que non deixou de asistir a Meetups e WordCamps unha vez que fun nai. Non obstante, moitas outras mulleres v\u00edronse &#8220;obrigadas&#8221; a baixar do barco, e \u00e9 unha m\u00e1goa. <\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size wp-block-paragraph\">&nbsp;Vas botar de menos co\u00f1ecer un personaxe as\u00ed? E non o digo polo meu fillo&#8230;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-layout-flow wp-container-core-group-is-layout-e99b92ac wp-block-group-is-layout-flow\" style=\"padding-right:0px;padding-bottom:24px;padding-left:0px\">\n<figure class=\"wp-block-image alignfull size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"47\" src=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-1024x47.webp\" alt=\"\" class=\"wp-image-2396\" srcset=\"https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-1024x47.webp 1024w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-300x14.webp 300w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-768x36.webp 768w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-500x23.webp 500w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1-1536x71.webp 1536w, https:\/\/pontevedra.wordcamp.org\/2024\/files\/2024\/04\/onda_gris-1.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group has-custom-gris-fondo-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-80cd13c6 wp-block-group-is-layout-constrained\" style=\"padding-bottom:48px\"><ul class=\"wordcamp-block wordcamp-post-list has-layout-list wordcamp-sessions\"><li class=\"wordcamp-post-list__post wordcamp-clearfix\">\n<div class=\"wordcamp-session wordcamp-sessions__post slug-optimiza-as-imaxes-do-teu-ecommerce\">\n\t<h3 class=\"wordcamp-block__item-title wordcamp-sessions__title\"><a href=\"https:\/\/pontevedra.wordcamp.org\/2024\/session\/optimiza-as-imaxes-do-teu-ecommerce\/\">Optimiza as imaxes do teu eCommerce de maneira profesional sen saber de dese\u00f1o gr\u00e1fico<\/a><\/h3>\n\t\n\t\n\t\n\t\t\t<div class=\"wordcamp-sessions__details\">\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wordcamp-sessions__time-location\">\n\t\t\t\t\t21 Setembro, 2024 \u00e1s 12:00 p.m. CEST en <span class=\"wordcamp-sessions__track slug-abaixo\">ABAIXO<\/span>\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\t<div class=\"wordcamp-sessions__categories\">\n\t\t\t\t\t<span class=\"wordcamp-sessions__category slug-taller\">&nbsp;Taller<\/span>, <span class=\"wordcamp-sessions__category slug-espanol\">Espa\u00f1ol<\/span>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n<\/li><\/ul>\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-medium-font-size wp-block-paragraph\">Hoxe en d\u00eda \u00e9 raro atopar unha ficha de produto sen unha foto. \u00c9 igualmente estra\u00f1o que esa foto estea optimizada. Por que debemos optimizala? Que se considera &#8220;optimizar unha imaxe&#8221;?<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Se para ti optimizar as fotos da t\u00faa web sup\u00f3n engadir un filtro e xa est\u00e1, perdoa que cho diga, pero non s\u00f3 tes moito cami\u00f1o por percorrer. Ademais, a t\u00faa competencia estache a superar pola dereita.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Nesta charla iremos m\u00e1is al\u00e1 das t\u00edpicas optimizaci\u00f3ns de tama\u00f1o, compresi\u00f3n, nome de ficheiro, texto alternativo e descrici\u00f3n. Aprenderemos outros factores de optimizaci\u00f3n, como eliminar datos EXIF \u200b\u200bdunha imaxe ou introducir os nosos propios para mellorar o SEO ou xeolocalizar imaxes e as vantaxes que isto sup\u00f3n.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Ademais, entenderemos por qu\u00e9 \u00e9 necesario optimizar as imaxes, para quen optimizamos e como isto aumenta as vendas no noso eCommerce.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">E por se todo isto non che abonda, a charla ser\u00e1 en ton humor\u00edstico&#8230; ou polo menos o intentaremos&#8230;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Que precisas?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Non far\u00e1 falta nada. Son todo ferramentas online e pasarei un documento coas ligaz\u00f3ns para que as te\u00f1ades a man e para sempre. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se queres traer o teu portatil para ir vendo as ferramentas \u00e1 vez, estupendo. Se non queres traelo, tampouco pasa nada, porque con todo o que vexamos, poder\u00e1s practicalo despois na casa.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Son Arque\u00f3loga, pero fai uns anos cambiei o pincel e a paleta polo teclado, rato e WordPress. Son consultora de comercio electr\u00f3nico e estou aprendendo todo o que podo sobre psicomarketing e crecemento empresarial para aplicalo aos proxectos nos que traballo. Sigo aplicando a meticulosidade da Arqueolox\u00eda no meu traballo diario. Creo p\u00e1xinas web e [&hellip;]<\/p>\n","protected":false},"author":17330482,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"wp-custom-template-relator","meta":{"_crdt_document":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_wcpt_user_name":"","footnotes":""},"speaker_group":[],"class_list":["post-5235","wcb_speaker","type-wcb_speaker","status-publish","hentry"],"jetpack_sharing_enabled":true,"avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","128":"https:\/\/secure.gravatar.com\/avatar\/?s=128&d=mm&r=g","256":"https:\/\/secure.gravatar.com\/avatar\/?s=256&d=mm&r=g","512":"https:\/\/secure.gravatar.com\/avatar\/?s=512&d=mm&r=g"},"_links":{"self":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/speakers\/5235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/types\/wcb_speaker"}],"author":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/users\/17330482"}],"replies":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/comments?post=5235"}],"version-history":[{"count":6,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/speakers\/5235\/revisions"}],"predecessor-version":[{"id":7316,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/speakers\/5235\/revisions\/7316"}],"sessions":[{"embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/4689?_embed=1&context=view"}],"wp:attachment":[{"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/media?parent=5235"}],"wp:term":[{"taxonomy":"wcb_speaker_group","embeddable":true,"href":"https:\/\/pontevedra.wordcamp.org\/2024\/wp-json\/wp\/v2\/speaker_group?post=5235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}